17 billion! The brand value of Dawn soars to new heights

On May 10th, coinciding with the ninth China Brand Day, the 2025 China Brand Value Evaluation Information Release event was held in Deqing, Zhejiang. Daon Group, with a brand value of 17.008 billion yuan and a brand strength of 875, ranked 31st in the national energy and chemical industry brand value list, an increase of 911 million yuan compared to last year, setting a new historical high and demonstrating strong brand vitality.

It is understood that the "China Brand Value Evaluation Information Release" event has been held for 12 consecutive years. It is an important measure to establish a Chinese characteristic brand value evaluation mechanism, build positive energy for Chinese brands, and promote Chinese brands to the world. The value evaluation and information release follow international and national standards, adhering to the working principles of "scientific, fair, open, and recognized." It is increasingly receiving social attention and recognition and is hailed by the industry as the China Brand Value Gold List.

As a leader in the energy and chemical industry, Daon Group focuses on the one-stop service ecosystem for the chemical and plastic industry, building high-polymer new material industry chains, titanium industry chains, and chemical equipment industry chains. It always regards innovation as the core driving force of brand building, constructing a comprehensive and three-dimensional innovation system, continuously increasing R&D investment, and continuously producing technological innovation achievements. In the brand value evaluation system, Daon Group received high scores in aspects such as quality control, market performance, and social responsibility.

"Promoting the transformation of Chinese manufacturing to Chinese creation, Chinese speed to Chinese quality, and Chinese products to Chinese brands" is the fundamental principle and action guideline for brand building. In the future, Daon Group will deeply implement the quality-oriented enterprise strategy, leverage technological breakthroughs to reshape the industrial structure, adhere to increasing varieties, improving quality, and creating brands, promoting Daon's qualitative leap from "product going global" to "brand going global," and empowering high-quality enterprise development.

Produced by | Daon Multimedia Studio

Author | Liu Yi, Ma Xiaoqin Review | Daon News Release Review Group